VapeHouse Online Store

WordPress, PHP, HTML, CSS, After Effects, Photoshop

Developing the mood

VapeHouse already had a comic-style pin-up logo so at the beginning it didn’t look an easy one to fit in the modern style they opted for in the brainstorming and moodboard session: I came up with a hybrid visual design by mixing organic elements (the vapor) with clean and nearly ethereal graphics for the other elements and the products (images applied by the client).

The Experience

In a store so filled with thousands of products the user needs to be able to find what they’re looking for with ease so I added a filter section just for e-cig flavors and liquids: VapeHouse sells a lot of things, even clothing. The entire website is deeply designed in order to put the user in a relaxing and familiar space that brings a new value of style to everything sitting in it.